| Daily Issue Hello, Reader. Last Wednesday, the Federal Reserve cut key interest rates by 0.5% on the final day of its Federal Open Market Committee meeting. Treasury yields fell in the wake of the news, and the stock market went on to hit new record highs the following Thursday. Plus, Fed Chairman Jerome Powell hinted at another 0.5% of cuts this year… and even more rate cuts in 2025. That’s very bullish news for all sorts of investments. But… maybe you don’t trust the Fed to cut another 0.25% at their November meeting… and another 0.25% at its December meeting. Maybe you smell further dissent fomenting… or have a bad feeling about November’s election reigniting inflation. If that’s the case, you may want to reduce your exposure to those market “events” and do some selling ahead of those meetings. In that case, you need an exit strategy. Recently, the guest who’s joining me for a special video event tonight (you can sign up here), told me a story about why he believes exit strategies are the most important decision for every investment, no matter what market-moving events may be coming up… Not long ago, this fintech CEO was watching a video that caught his attention. It portrayed one of the world’s most renowned traders starting a training course for two novice investors. He told me… This trader's pupils barely understood the stock market. But given the trader's expertise, I expected that he would have them prepared for trading greatness. After all, every budding investor wants to learn from people who have traded professionally and successfully for decades. However, when the three of them gathered for their first lesson, my guest couldn’t believe his ears. As he shared with me, the trader’s first question to his two students was simple… “What companies are on your list to buy or trade?” The students eagerly rattled off a couple of “meme” stocks, Apple Inc. (AAPL), and a few well-known retailers (not all of which were actually still in business). The trader then asked the following question… “How do you want to enter your position?” Despite all of his experience, my guest went on to tell me that the trader “broke a cardinal rule of investing” by asking that question. The most important question, this fintech CEO says, is never how or where you want to buy a stock. “This is because the most important part of a trade is never the entrance,” he says. “It’s the exit.” | 
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