On July 23, 1981...

Here at Schaeffer's, we're celebrating a rather special mile-marker. You see, just yesterday, Schaeffer's celebrated its 37th birthday.

July 23, 1981...When the Dream Became a Reality Good morning Trader, Here at Schaeffer's, we're celebrating a rather special mile-marker. You see, just yesterday, Schaeffer's celebrated its 37th birthday. That's right - on July 23, 1981, Schaeffer's Investment Research stopped being a dream, and became a reality. In the last 37 years, I've worked hard to share my knowledge and experience with the goal of helping individual investors navigate the fog of the market...giving them ways to become better, more educated option traders, so they could grow their portfolio regardless of market direction. And I have no interest in slowing down any time soon. In fact, it's all about legacy-building for me... helping investors just like you succeed in the market, increase your wealth, and create a legacy that will impact you and your family for years, and hopefully for decades. Over the years, I've created a suite of products, all designed to provide options traders with the research and tools they need to be successful in the market. Now, we offer over a dozen programs to fit any trading style, account size, and work schedule. I'm writing you today with an incredible opportunity to take your legacy-building to the next level with a few of my "staple" services. These are the programs that I truly believe every options trader needs to have... So, to celebrate 37 years in business, I'm once again opening my exclusive Legacy Trader to new subscribers... Available for the first time since our last anniversary... and for a limited time only. My Legacy Trader, available only as an anniversary exclusive, includes 3 of my core services that are essential for any options player looking to make the smartest trades possible month after month. And this is your chance to claim your place in all 3 of these services at a SERIOUSLY reduced rate, as my way of saying "thank you" for 37 wonderful years. But more on that in a minute... first, let's look at the 3 amazing programs that make up Legacy Trader. Where It All Started... The Option Advisor, the nation's leading options newsletter, is our cornerstone product here at Schaeffer's. The expert information, recommendations, and commentary provided each month have helped countless investors just like you navigate (and succeed) in every kind of market. In fact, The Option Advisor achieved a cumulative gain of 1,099% last quarter alone! That's right... a cumulative gain of 1,099% in the last quarter alone. With The Option Advisor, you'll receive 10 trade recommendations every month. This means you have 10 opportunities to double your cash (or more). Check out this sampling of recent double-your-money gains: 177% GAINS on ConocoPhillips 166% GAINS on NetApp 155% GAINS on Cummins 139% GAINS on Invesco QQQ Trust 136% GAINS on Tata Motors Limited 113% GAINS on SodaStream International 113% GAINS on Continental Resources 109% GAIN on Shake Shack Inc. 100% GAINS on Century Aluminum 100% GAINS on Phillips 66 100% GAINS on Kraft Heinz Co. 100% GAINS on more Tata Motors Limited 100% GAINS on NetApp 100% GAINS on Tableau Software 100% GAINS on Centene And that's just to name a few! Plus, with The Option Advisor you get more than just trades, Trader. You get one-of-a-kind analysis, insights, and commentary designed to help you better understand the market, straight from me and my team. You'll learn how to trade smarter, so you can maximize your gains and minimize your losses. With The Option Advisor, each month you'll receive: A topical market commentary, direct from my trading desk- so you'll know which stocks, ETFs, and indicators are on my radar, and what it means for your portfolio. An educational article on options strategies and concepts- so you'll deepen your options knowledge and get real, practical understanding that you can apply to your trading right now. 10 new trades- our Option Advisor picks are a mix of purchased puts and calls, along with put-selling selections and pairs trades. Along with each trade, you'll receive charts and detailed rationale behind our selection. Plus, you'll get an easy-to-read table of all our new recommendations, making it very simple to see your new trades at a glance. And our next edition comes out this Friday, with the new trades being released on Thursday! Your Daily Market Update... Of course, the modern marketplace moves at lightning speed and daily actionable information is critical to your success. That's exactly why I'm also including Schaeffer's Daily Bulletin as a part of this exclusive Legacy Trader offer. Schaeffer's Daily Bulletin is delivered before the opening bell rings each morning, packed full of market insight and trading information...it's designed to give you a leg up on other traders, so you know you're making the best decisions possible for your portfolio. Every single issue of Schaeffer's Daily Bulletin includes: A "Featured Stock" pick with charts and sentiment analysis, plus target profit and stop-loss levels included, A bull and bear stock watchlist to help you generate stock or option trade ideas and know which equities to avoid, Plus, a round-up of timely market commentary and analysis from me and my team of traders. Check out just a few of our recent Schaeffer's Daily Bulletin "Featured Stock" gains: 32% GAINS on BlackBerry Ltd. 30% GAINS on Axon Enterprise, Inc. 27% GAINS on Shake Shack Inc. 26% GAINS on Tenet Healthcare 25% GAINS on Tesaro, Inc. 24% GAINS on Macy's 23% GAINS on 3-D Systems Corporation Schaeffer's Daily Bulletin is the perfect daily complement to your monthly Option Advisor subscription... but that's not all. I've got one more essential program that can really boost both your trading knowledge and your bottom line. Read on for the 3rd piece of Legacy Trader... Become a Stock Master! It seems that every time I'm out and about, someone will come up and ask me about my trading methodology... or how I time my trades for maximum profits. I knew that for every one person asking these questions, there were probably a whole bunch more who were wondering the same thing. And that's how Schaeffer's Master Portfolio was born. With Schaeffer's Master Portfolio, you get to "look over my shoulder" as I trade actual stock positions in real time. That's right... you'll "apprentice" alongside my own stock trades with complete transparency to every trade I make. And to make it easy for you, we'll send you a real-time email notification whenever I enter a new trade or close out an existing trade. You'll have access to my portfolio 24 hours a day, 7 days a week, and you'll have the opportunity to see my Expectational Analysis methodology at work as I uncover stocks with serious profit-making potential. You'll receive at least one new position per month (if not more), with a balance of 10 open positions, on average, in the portfolio. You can watch and learn, or you can mirror my moves in real time and watch your portfolio really take off. With Schaeffer's Master Portfolio, you'll watch over my shoulder as I trade hot stocks like... Tableau Software Inc. (up 34%!) Shake Shack Inc. (up 52%!) GoDaddy Inc. (Up 26%!) Wayfair Inc. (Up 32%!) GrubHub Inc. (up 105%!) Yes, those are all real positions I have open right now in my portfolio. And there's even more winners on the come-up... and tons of cash availability... but you'll have to join me to see! Secure Your Legacy Trader Subscription Today! With these 3 elite programs in your trading arsenal, you'll be armed and ready for success no matter what the market throws your way. And I'm so excited about this new Legacy Trader package that I'm slashing the price for you... to make it a "no-brainer" for you to say "yes." Normally you'd have to pay $1,239 for one year of The Option Advisor, Schaeffer's Daily Bulletin, and Schaeffer's Master Portfolio... But, as part of our 37th birthday celebration here at Schaeffer's, I'm giving you the opportunity to receive 12 months of all 3 of these services for just $99! You read that right. You pay JUST $99 for one full year of all 3! But this special offer ends at midnight tonight, so you must act fast! It's rare that we offer a deal like this, and I can't say when, or if, we'll offer it again... in fact it may not be until our next anniversary! Don't miss your chance to receive a full year of Legacy Trader at huge savings! All the best, Bernie Schaeffer Chairman & CEO Schaeffer's Investment Research service@sir-inc.com http://www.schaeffersresearch.com 1-800-448-2080 1-513-589-3800 International P.S. With Legacy Trader, you'll receive daily insight and stock picks from Schaeffer's Daily Bulletin, 24/7 access to my live trading portfolio in Schaeffer's Master Portfolio, and monthly market commentary and 10 hot option recommendations from The Option Advisor. Claim your subscription today in this "anniversary exclusive" package at a huge savings! 5151 Pfieffer Rd Cincinnati, OH 45242 If you didn't create an account using this email address, please ignore this email or unsusbscribe. To ensure delivery of this email to your inbox and to enable images to load in future mailings, please add enews@schaeffer.com to your e-mail address book or safe senders list. Although there is significant profit potential associated with buying options, there is also the risk of losing one's entire investment in any individual trade. In any option buying approach, it is expected that losing trades will be more numerous than winning trades. The goal is for the average gain to be significantly greater than the average loss so that the bottom line is profitable. Prior to purchase, ensure that you have a broker that allows the trading of options and that you are approved to trade options.