The most critical decisions in your life won't come with perfect data or a clear playbook. |
They will come in moments of uncertainty, when time is short and the stakes are high. In those moments, what you rely on is not a spreadsheet, but something deeper. |
Think about Captain "Sully" Sullenberger on January 15th, 2009. |
Just minutes after takeoff, both engines of US Airways Flight 1549 failed. The official checklists pointed him toward returning to LaGuardia. |
The tower cleared him to try. |
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But Sully's intuition told him they would never make it back. |
In under three minutes, he made a choice that defied protocol. He steered the Airbus A320 into the Hudson River, saving all 155 lives on board. |
You may never land a plane on a river, but you will face your own "Hudson River moments". |
The job you should or shouldn't take, the investment opportunity that feels right before the data proves it, the relationship where you sense something true before you can explain it. |
These moments will shape your career, your wealth, and your happiness. |
The question is: when your gut speaks, will you recognize it and have the courage to trust it? |
What Intuition Really Is |
Intuition isn't magic or guessing. |
It's your brain running quantum-level computer pattern recognition beneath the surface. |
Neuroscientists have shown that the subconscious mind processes information far faster than conscious reasoning. |
It's why chess masters can size up a board in seconds, or why you can sometimes "just know" someone is lying without being able to explain why. |
Einstein called intuition "a sacred gift". |
Steve Jobs described it as a compass: |
| ❝ | | | Have the courage to follow your heart and intuition. They somehow already know what you truly want to become." | | | | Steve Jobs |
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Intuition is less about mysticism and more about decades of absorbed patterns firing together in an instant. |
For you, that might mean sensing a shift in your industry before it hits the headlines. Or knowing in your bones when to walk away from an opportunity that looks great on paper but feels wrong. |
Intuition is experience distilled into instinct. |
The Evidence: Why Intuition Beats Spreadsheets (Sometimes) |
Consider how leaders at the top levels of business operate. |
Surveys show that 85% of CEOs rely heavily on intuition for their most important decisions. |
In fact, studies suggest that when executives draw on their instincts, their calls are about 20% more accurate than when they lean only on analysis. |
This is experience and instinct combining in a way no spreadsheet can capture. |
The military understands this, too. The U.S. Marines developed the Combat Hunter program precisely to sharpen a soldier's ability to sense danger before it is visible. |
Soldiers are trained to notice tiny shifts in behavior, subtle changes in crowds, or the way silence feels "off" right before an ambush. |
In war, intuition is the difference between survival and catastrophe. |
Even in the realm of science and creativity, intuition plays a central role. |
Albert Einstein once described it as a "necessary condition" for discovery. Logic could move him from point A to point B, but intuition, he said, opened entirely new worlds of thought. |
Many of history's breakthroughs began with that inexplicable spark of knowing before the data could prove it. |
The common thread is clear: intuition magnifies data and analysis. Pair experience with instinct, and you unlock decisions that data alone can't reach. |
The Modern Crisis: Losing Our Gut |
We live in a world where our attention is under siege. |
Adults now check their phones an average of 144 times a day, a reflex that splinters focus into fragments. |
Our collective attention span has withered to just 8.25 seconds, which is shorter than a goldfish's. |
Intuition, by its very nature, requires stillness to surface. But in this flood of pings, alerts, and endless scrolls, the quiet voice inside is drowned out. |
Writers like Jonathan Haidt and David Brooks warn that we are caught in an emotional and relational crisis. |
Millions feel unseen, unheard, and adrift in digital noise. When we can no longer hear our own thoughts, we can no longer trust our instincts. And the cost is disempowerment. |
That erosion of intuition opens the door for manipulation. |
Algorithms spoon-feed us what keeps us clicking. Propaganda seeps in through curated feeds. Even AI companions now mirror back the words we most want to hear. |
Without the anchor of intuition, we outsource judgment to machines and voices outside ourselves. What slips away is one of the last truly human advantages: the ability to sense, to discern, to know without being told. |
Intuition in Investing: A Case Study |
Markets are a laboratory for intuition. Data is everywhere, but breakthroughs often come from spotting a pattern before the herd sees it. |
Earlier this year, I trusted my gut on a trade in silver miners. The signals weren't obvious to everyone, but I picked up some hints from past cycles: |
Gold breaking out relative to inflation.
Silver starting to outperform gold.
Governments quietly shifting to treat silver as a strategic asset for national security.
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That pattern told me something big was changing. My gut said: this is the moment, so… |
…I acted. |
That trade has surged by more than 66% since we recommended it to Premium Subscribers a few months ago. |
This wasn't luck. |
It was intuition honed by years of studying cycles, refined by the discipline of acting when the evidence slowly shows up before the herd catches on. |
You can't model conviction in a spreadsheet. You feel it. |
Why It Matters for You |
Today is Labor Day, a reminder of the importance of human dignity in the workplace but in an AI-driven world, what's our edge? |
Machines can process data faster than we ever could. |
Algorithms can crunch spreadsheets in milliseconds. |
But they can't replicate intuition. They can't replicate the lived, human capacity to connect dots, feel patterns, and act with conviction. |
Your edge in your career, your family decisions, and your investments will not come from working harder than a machine. |
It comes from cultivating the very thing machines cannot touch: intuition. |
Intuition isn't mystical. |
It's the intersection of knowledge, experience, and instinct, and it's slipping away in a world that rewards distraction. |
If you want to keep your edge against the machines, reclaim your intuition. |
That means deliberately building habits that quiet the noise and allow intuition to surface. Habits like: |
Research shows practices like daily meditation and mindfulness increase awareness of subtle cues. |
Keeping a reflective journal sharpens your ability to recognize patterns in past decisions. |
Spending time in nature, away from digital input, strengthens the brain's ability to process intuitively. |
Neuroscientists suggest that even brief periods of silence each day improve insight and pattern recognition. |
You can also rehearse decisions by visualizing scenarios, a technique athletes and military leaders use to condition instinctive responses. |
Learn from your own past calls, extract the lessons, and then create space in your life to listen to the voice beneath the data, and the most important thing you can ever do is: |
Trust what you hear. |
Remember this: data tells you what the world was. Intuition tells you what the world is becoming. |
Your gut is not just a feeling. It's your most powerful tool but only if you have the courage to use it. |
Double D |
P.S. Hope you've been having a fantastic Labor Day weekend. Enjoy the rest of it. |
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In today's essay, I briefly told you about the silver trade I shared with Premium Subscribers… that one trade alone is up nearly 66% since I recommended it. On top of that, the other Premium recommendations in the hard assets category are up an average of 42% since April. | If you're not a Premium Member yet, I strongly urge you to consider joining today. | I hope you've been paying attention because we're currently beating the S&P nearly 3-to-1 since mid-April | Most financial newsletters charge $500, $1,000, even $5,000 per year. Why? Because they know they can. | I don't. | I built my wealth the old-fashioned way, not by selling subscriptions. | That's why I priced this at $25/month, or $250/year. | Not because it's low quality, but because I don't need to charge the typical prices other newsletters charge. | One good trade, idea, or concept could pay for your next decade of subscriptions. | The question isn't 'Why is this so cheap?' The question is, 'Why would I charge more?' | 👉 Upgrade to Premium Now | P.S. If this newsletter were $1,000 per year, you'd have to think about it. | You'd weigh your options. You'd analyze the risk. | But it's $25 a month. | That's the price of a bad lunch decision. | And remember, just one good idea could pay for your subscription for a decade. | 👉 Upgrade to Premium Now | |
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